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Comments from Fujitsu - Apple Pay in the UK

June 2015 by Fujitsu

Following the news that Apple will be launching Apple Pay in the UK this summer, please see below comments from Anthony Duffy, director of retail banking in UK & Ireland at Fujitsu:

“Apple Pay’s announcement that it will land in the UK this summer is exciting and to be welcomed. It is likely to act as a major stimulus in the development of electronic wallets in Britain. It will also provide Apple with a head start over rivals Android Pay and Samsung Pay, neither of which have announced plans yet to enter the UK market.

“Those who are already familiar with using contactless payments will soon find that using an electronic wallet via their mobile phone is a simple and logical next step. Indeed, the growth in contactless payments is already growing and looks set to accelerate further, driven by three key developments – increased consumer comfort in using non-traditional payment options; a continued shift to internet shopping; and the appearance of new, additional payment options such as Apple Pay.

“However, others may be concerned by perceived security issues. For this reason, the industry will look to continue its twin approaches of deploying state-of-the art security and communicating its risk mitigation approaches to both current and prospective users. Apple Pay has elected to deploy finger print technology on its mobile phones, while, at Fujitsu, we believe that iris recognition technologies offer the ultimate form of protection”.

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