Box Acquiring Verold to Bring Interactive 3D to the Cloud
April 2015 by Emmanuelle Lamandé
Box announced that it has entered into an agreement to acquire Verold, a cloud-based 3D model viewer and editor to make it easy for businesses to create engaging and immersive content experiences for the web and mobile. As part of the acquisition, the Verold team will join Box, where they will work to integrate 3D conversion and previewing directly into Box’s premium enterprise content collaboration platform.
The agreement to acquire Verold continues Box’s deep investment in developing industry-focused solutions for businesses, as well as advancing how content is previewed and experienced across the web and mobile. Founded in Toronto, Canada in 2010, Verold has pioneered development with WebGL technology to deliver powerful content creation and editing tools for interactive projects that have broad applications for information workers.
For example, with Verold:
– Engineers can share 3D product designs across a global manufacturing supply chain to dramatically reduce the time-to-market for new products.
– Educators can create immersive, interactive experiences of complex models as a supplement to traditional drawings and static diagrams for engaging students.
– Marketers can create and collaborate on interactive demonstrations of products that engage consumers, making it easier to understand key features and benefits that are difficult to communicate in traditional 2D formats.