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This new service, called Backup Bank Wholesale, gives ICT resellers the opportunity to offer a market leading product to their customers, based on advanced technology and at razor-sharp prices. Other advantages of the wholesale service include unlimited trial possibilities, flexible contract terms and a competitive upgrade service, facilitating the smooth transition from other service providers to IASO. Resellers are further provided with free-of-charge training and white labelling opportunities, enabling them to resell the service under their own brand.

When using Backup Bank Wholesale, the ICT resellers are no longer required to purchase subscriptions separately per customer. Under IASOs new wholesale formula the data capacity is bundled and sold via a licence per end customer. "Buying in larger quantities at sharply reduced prices allows the reseller to work more efficiently and to gain greater benefits," says Rob Verbeek, IASO Backup Technology CEO. “Wholesale is a radically different way of working where the reseller can make his service even more professional without investing in soft- and hardware and data centre facilities. At the same time the reseller retains his flexibility in pricing and service conditions. On average it makes IASO 50-80% cheaper than competing service offerings. ”

IASO further provides its wholesale resellers with an exclusive web-portal, where they can manage their online backup accounts, retrieve billing information and view various operational reports. Also there is an option to further integrate the provisioning and billing into the resellers information systems.